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How to Use Smaller Topics to Write Longer Articles
Sometimes publishers find themselves with useful information that would benefit their readers but there isn't enough content to fill an entire blog. Instead of trying to stretch out the topic, you...
2021 SEO Advice From Publishing and Blogging Experts
As 2020 has come to a close, publishers are looking to press forward into 2021. Many sites are considering what steps to take to write better content, acquire more traffic, and make more revenue. In a survey of 17 industry...
7 Things I Wish I’d Known Before Starting a Blog
The blogging journey often starts simple enough. You have an idea that you want to share and you start writing. With the availability of blogging tools, the process can almost seem effortless and easy. However, I’ve now...
The Percentage of Annual Revenue Publishers Make Per Quarter
The start of Q1 is typically when ad rates are at their lowest. Historically, a website's annual revenue is not equally split between quarters which begs the question, what percentage of annual revenue do publishers earn in...
Industry News
Google December Core Update 2020: What We Know So Far
Update December 17, 2020: Google announced yesterday at 2pm ET that the December 2020 Core Update has finished rolling out. Ah, yes. Nothing says "Happy Holidays' like Google SearchLiaison...
Google’s Heavy Ad Intervention: What Websites Need To Know
What is Heavy Ad Intervention? Heavy Ad Intervention is a new feature designed to block ads that use an extreme amount of network bandwidth or battery power. Google Chrome defines "heavy ads" as ads...
Google Analytics 4: Essential Features And What’s Changed
What is Google Analytics 4? Google Analytics 4 is the latest version of the Google Analytics platform. To help digital publishers and business owners better ROI from marketing efforts for the long...
Monetization
How to find high-value pages using Big Data Analytics
As a digital publisher, you are constantly on the hunt for new ways to increase your site's revenue. If you're on Ezoic's platform, long-term optimization of website traffic through the use of ad...
How To Use Patreon: Examples For Artists, Bloggers, and Creators
What is Patreon? Patreon is a platform where your most passionate fans support your creative work via a monthly membership. There are over 200,000 content creators on Patreon and that number is...
The 10 Best Video Ad Networks For Publishers In 2021
So you click on an article you want to read, and when the page loads, a video ad pops up and auto-plays somewhere on the page. Publishers unfamiliar to video ad networks might be wondering—how do I...
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SEO
2021 SEO Advice From Publishing and Blogging Experts
As 2020 has come to a close, publishers are looking to press forward into 2021. Many sites are considering what steps to take to write better content, acquire more traffic, and make more revenue. In...
Step-By-Step Faster WordPress Site Speed With Ezoic
How Ezoic improved website speed on This WordPress website Site speed is becoming increasingly important to publishers as Google announced new metrics for page speed, visual stability, and...
Google December Core Update 2020: What We Know So Far
Update December 17, 2020: Google announced yesterday at 2pm ET that the December 2020 Core Update has finished rolling out. Ah, yes. Nothing says "Happy Holidays' like Google SearchLiaison...
Content
2021 SEO Advice From Publishing and Blogging Experts
As 2020 has come to a close, publishers are looking to press forward into 2021. Many sites are considering what steps to take to write better content, acquire more traffic, and make more revenue. In...
7 Things I Wish I’d Known Before Starting a Blog
The blogging journey often starts simple enough. You have an idea that you want to share and you start writing. With the availability of blogging tools, the process can almost seem effortless and...
9 Tips to Launch a Profitable Podcast in 2021
In a very difficult year for media, podcasting has managed to remain the fastest-growing publishing platform. The US podcast listening audience passed 100 million for the first time in 2020 and,...
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