A Blog For Digital Publishers
A blog filled with data, insights, and instructionalsFind Blogs By Category
What Content Length Earns The Most Money From Ads?
Publishers who monetize with display ads typically want to get the most value possible from their content. How does one accomplish that goal? There a variety of factors that affect how much revenue publishers earn—UX, ad placement, ad size, the value of your available...
CDNs vs Caching: What Are They And How Are They Different?
What is the difference between CDNs and caching? CDNs are geographically distributed networks of proxy servers and their objective is to serve content to users more quickly. Caching is the process of storing information for a set period of time on a computer. The main...
The State Of Page Speed In 2020: Statistics Publishers Need To Know
Publishers in the new year might wonder where the state of page speed stands in 2020. In 2019, Google introduced the Chrome User Experience Report and announced the upcoming badge of shame in Chrome browsers. These types of changes make it clear that the conversation...
What’s A Good Bounce Rate (Plus Other Engagement Metrics) In 2020?
A good bounce rate for your site is mostly dependent on the type of website. Content websites have average bounce rates between 40-60%, while service and retail sites see average bounce rates between 10-40%. Blogs tend to have the highest average bounce rates, between...
The Top Earning Website Categories In 2020
It's known in digital publishing that certain categories of websites are more valuable to advertisers. This is why serial site builders will build out sites in certain niches that pay higher ad rates. Both veteran publishers and those new in the space may wonder—what...
How To Fix Mobile Heading Fonts In Divi With One Easy Step
We recently found that many sites were experiencing issues trying fixing mobile heading fonts in Divi and found the only solutions that existed were plugins. Many of these additional plugins broke other elements of Ezoic's site. While Divi's adaptability as a complete...
Top Digital Content Trends in 2020 According To Survey Data
2019 was a year filled with a lot of changes for digital publishers. From key players signaling the death of the third-party tracking cookie, to publishers preparing for new regulations rolling out like the CCPA. What's next? Today we're going to take a look at the...
Google January 2020 Core Update: What To Do If You Are Affected
Google announced another broad core update to the Google Search algorithm on January 7th, 2020. This announcement was followed shortly by Google saying that the update was live and would be rolling out to its data centers in the followingdays. Later today, we are...
CCPA: A Compliance Guide With Everything You Need To Know
In the age of digital, publishers have been forced to become increasingly versatile due to the fact the online world is constantly evolving. This never-ending change has given publishers a lot to juggle—one of those items that have jumped to the forefront of the...
How To Get High PageSpeed Scores With Site Speed Accelerator’s Recommended Settings
How To Get High PageSpeed Scores With Site Speed Accelerator's Recommended Settings Ezoic recently launched the Site Speed Accelerator—the first tool of its kind that uses machine learning to continuously improve your website’s speed. With a click of a few buttons,...
The 10 Best WordPress Speed Optimization Plugins For 2020
The 10 Best WordPress Speed Optimization Plugins For 2020 Website speed and optimization has been a hot topic throughout the past year. With recent announcements like Chrome’s badge of shame for slow sites (seen below, left) and Search Console's new speed report...
Ezoic’s New Site Speed Accelerator Ensures A High Google Speed Score
Ezoic's New Site Speed Accelerator Ensures A High Google Speed Score In recent years, we have seen the questions publishers ask most frequently about SEO center around site speed and its relationship to search rankings, revenue, and user experiences. Site speed and...
