Publishers Are Fighting To Stay Ahead of These AI Trends

Publishers Are Fighting To Stay Ahead of These AI Trends

Data science and artificial intelligence in publishing
Mark Zuckerberg recently made a pretty strong statement about how Facebook delivers new experiences to users…
> …At any given point in time, there isn’t just one version of Facebook running, there are probably 10,000. – **Mark Zuckerberg, Facebook**

Looking backward to understand where we’re going

Is user behavior like the weather or can publishers affect it?

The asymmetry of information between advertisers and publishers

What data will matter most to publishers?

What should the goal of this data be?

Using visitor data to make decisions in real-time

Why do publishers need A.I. for this?

Getting started without A.I.

The difference between A.I. and algorithms

Preparing for the future of publishing
