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3 New Ways To Improve Google Mobile Results (Post-Mobile First Index)

3 New Ways To Improve Google Mobile Results (Post-Mobile First Index)
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3 New Ways To Improve Google Mobile Results (Post-Mobile First Index)

google mobile results

What is Google’s mobile-first index?

google mobile-first index

How do I take advantage of the mobile-first index?

For the rest of you — who have mobile websites and are familiar with the mobile-first index — you probably really want to know how you can take advantage of it, right?
**Step #1 is making sure that all I’s are dotted and T’s are crossed.**

- If you use a separate URL for your mobile site (m.website.com or mobile.website.com), there’s a good chance you need to really closely review your mobile pages; as Google has said that these types of site tend to have the most vulnerability to issues.

**Step #2 is knowing what types of things could cause a negative impact as mobile-first rolls out so that you know what details you need to make sure are correct.**

- Make sure all content that exists on your desktop site is also on your mobile version (including links, footers, etc.)
- Make sure your sitemaps, robots.txt files etc. are all accessible in the same way (i.e. in menus etc. if applicable)
- Double-check to make sure any [rich data markup](https://blog.ezoic.com/4-structured-data-markup-examples-can-win-traffic/), structured snippets, or social media cards are also included on mobile pages (some WordPress plugins that generate this do not include it on mobile by default)
- Ensure title tags, meta descriptions, hreflang codes, and other elements of the pages are the same for both the desktop and mobile versions of your site.

google mobile rankings

How to improve mobile-first rankings?

mobile snippets

1.) Rich data /structured snippets

fast web search results

2.) HTTPS… it’s time

google chrome mobile results

3.) Ensure a fast mobile experience

mobile page speed

What about Google AMP?

Google is totally in on AMP, right? They’ve been pushing it hard; despite some [concerns from publishers](/?p=9293) that include…

- Loss of full-featured site
- Lack of normal mobile revenue
- Google caching of publisher content
- Inaccurate Google Analytics tracking

google amp results

It’s all about mobile speed, right?

google mobile connection 2g

How will Google’s speed ranking work?

mobile website speed and google results

> Google has said they will measure speed by looking at it the way Chrome does.

google pagespeed

Summarizing what you should do to improve Google mobile results

improve google mobile results