Ezoic Blog
Read and stay updated on the latest news, resources, guides, and announcements from Ezoic, guest authors, industry experts, and our customers leading in their field.

Freemium is a Strategy: How Top Platforms Monetize the Majority Who’ll Never Pay
Freemium models dominate in today's world but the truth is that majority of users never pay for subscriptions. Yet, these free users are far from worthless. Top platforms build seamless experiences that monetize both free and paid audiences.

How Newsletter Creators Can Unlock New Revenue: Craft + Commerce 2025
At Kit’s Craft + Commerce 2025 event in Boise, the Ezoic team shared how newsletter creators can monetize their audience beyond paid subscriptions by driving traffic to their websites and leveraging first-party data for programmatic ad revenue. With a new Kit integration, it’s now easier than ever to unlock this untapped potential.

Integration with Flippa: Verified Listings Powered by Ezoic Data
Introducing the latest integration supported by Flippa where Ezoic websites are prioritized and verified on their marketplace.

Why Frequency Capping Is Broken (and How First-Party Identity Fixes It)
This blog highlights how first-party identity solutions like ezID make frequency capping effective again in a privacy-first world.

Newsletter and Website Monetization Strategy: Featuring Ezoic and Beehiiv
As search traffic and 3rd party cookies decline, learn how to leverage a newsletter and website strategy to future proof traffic and ad revenue.

Ezoic Earns Google Premier Status
The GCPP Premier tier, introduced in 2023, highlights partners who meet the program’s most rigorous performance and expertise standards.