Leading First-Party Data Solution
Generate More Revenue From Your Audience
Unlock more value from your lists and registered users. Work directly with advertisers, establish revenue independence, and keep your audience where it belongs... in your hands.
Trusted Partner
Use First-Party Data Easily
End-to-end the easiest way to begin maximizing revenue that's available through integrating your audience lists in the programmatic process; without sharing or compromising your audience data.
Identity Hub
Ezoic Identity (ezID) enables you to provide privacy-safe hashed emails or phone numbers for more advanced ad targeting. Securely connecting this data will significantly improve revenue performance, even if email data is not available for all users.
New Subscribers
Link Your Premium Audience With The Highest-Bidding Advertisers
Finally, a single connection to the identity solution providers used by the world's most competitive advertisers. ezID simplifies the complex process of connecting 1st-party data to advertising ID protocols by providing a 1-step process that is as easy as uploading a file or activating an integration.
Easily Integrate Identity Data
Securely upload audience lists for ezID to securely hash and connect to privacy-preserving ad identity providers and programmatic ad buying.
Private & Secure
Lists and user data stay fully in your possession. We use privacy-preserving protocols that ensure only hashed data can be stored and emails and phone numbers are never compromised.
Build Revenue With Fewer Gatekeepers
First-party data allows sites to identify and distinguish the value of their audience; generating higher bids for the limited resource.
Grow or Build Self-Sustaining Revenue
Display ads offer meaningful revenue to just about every website; yet, sites with audience lists largely miss out on the most valuable impressions if they aren't properly connecting their lists to ad identity protocols. ezID delivers the fastest and easiest way to unlock this revenue.
'SPO'
Supply Path Optimization, or, SPO, refers to the larger efforts in programmatic to streamline ad buying. First-party data has matured with new data-privacy legislation globally; paving the way for fewer middlemen and more revenue for websites. SPO and first-party data go hand and hand; making it difficult to successfully do one without the other.
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Build Your Revenue
You built your audience and your brand has built their trust. Ensure that value isn't lost in the ad buying process and get started with ezID.