Leading First-Party Data Solution

Generate More Revenue From Your Audience

Unlock more value from your lists and registered users. Work directly with advertisers, establish revenue independence, and keep your audience where it belongs... in your hands.

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Trusted Partner

Link Your Premium Audience With The Highest-Bidding Advertisers

Finally, a single connection to the identity solution providers used by the world's most competitive advertisers. ezID simplifies the complex process of connecting 1st-party data to advertising ID protocols by providing a 1-step process that is as easy as uploading a file or activating an integration.

Easily Integrate Identity Data

Upload or integrate lists and ezID hashes and securely hosts and connects privacy-preserving data to ad identity providers for programmatic buying.

Private & Secure

Lists and user data stay fully in your possession. We use privacy-preserving protocols that ensure only hashed data can be stored and emails and phone numbers are never compromised.

Flexible Integration Options

Connect your data using an api, our official email integrations, plugins, or upload lists directly. ezID handles the rest.

audience ad id data parameters for email

Adapts To Every Email Provider

Instantly generate variables matched to your audience; including links, email campaigns, logins and more. Have them available in your email provider interface, just like user personalized fields like: 'first name', last name', etc.

Build Revenue With Fewer Gatekeepers

First-party data allows sites to identify and distinguish the value of their audience; generating higher bids for the limited resource.

Ezoic Identified Visitors

+41%

Ezoic Non-Identified Visitors

+13%

Without Ezoic ezID

+0%

Grow or Build Self-Sustaining Revenue

Display ads offer meaningful revenue to just about every website; yet, sites with audience lists largely miss out on the most valuable impressions if they aren't properly connecting their lists to ad identity protocols. ezID delivers the fastest and easiest way to unlock this revenue.

'SPO'

Supply Path Optimization, or, SPO, refers to the larger efforts in programmatic to streamline ad buying. Fiirst-party data has matured with new data-privacy legislation globally; paving the way for fewer middlemen and more revenue for websites. SPO and first-party data go hand and hand; making it difficult to successfully do one without the other.

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Build Your Revenue

You built your audience and your brand has built their trust. Ensure that value isn't lost in the ad buying process and get started with ezID.

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