Ezoic

Useful tools.
Real revenue.

Ezoic helps web apps, online tools, and logged-in products earn more from every session — with opt-in rewarded ads and first-party identity.

Your app already has value. Ezoic unlocks more of it.

Maximize revenue per session

Every session becomes an auction

Each time a user sees an ad in your app, Ezoic runs a real-time auction where premium demand partners compete and the highest bid wins. Logged-in, returning users are exactly the engaged audiences advertisers pay the most to reach.

  • Header bidding across premium demand
  • Dynamic floors tuned per placement
  • Custom integrations and expert support for logged-in apps & tools
Built for apps

Rewarded ads fit apps naturally

Tools and apps have moments worth something — an export, a download, an extra credit, a premium feature. Let users opt into a short ad to unlock them. It's the highest-value format on the web, and it fits app workflows better than anywhere else.

  • Unlock features, exports, downloads & credits
  • A fair trade users choose — no paywall required
  • Premium opt-in demand at unique, high CPMs
Explore rewarded ads
Know your users

Understand your audience, not just your screens

Ezoic's insights show you who your users are and what they respond to — so you can sharpen flows, tune placements, and earn more from every session.

  • Audience and revenue analytics
  • Placement and layout recommendations
  • Privacy-first identity from ezID
ezID · first-party identity

Logged-in users are your biggest monetization advantage

Tools and apps already know who their users are — accounts, saved work, settings, return visits. ezID turns that first-party relationship into privacy-first, addressable identity that advertisers pay more to reach, across both your logged-in and anonymous sessions.

Identity resolution

One consented profile per visitor

ezID unifies logged-in and anonymous sessions into a single, privacy-first profile — no third-party cookies required — so better-matched demand makes every impression worth more.

  • First-party identity from the accounts you already have
  • Logged-in and anonymous visitors unified into one profile
  • Privacy-first and consent-honored — no third-party cookies
  • Better-matched demand that lifts CPMs on every session
Learn about ezID
Activate your audience

Put your first-party data to work with the demand that pays

Connect your audience once and ezID activates it across the identity providers advertisers actually buy through — turning your lists and logged-in users into higher bids, without sharing or compromising your data.

  • One-step activation across LiveRamp, ID5, UID2 & The Trade Desk
  • Your raw lists stay with you — only hashed data is shared
  • Reach the identity providers advertisers buy through
  • Higher bids for a limited, premium resource
See how ezID works

Identity that advertisers pay more to reach

+41%
Revenue, first-party data connected
+13%
Revenue with ezID alone
0
Third-party cookies required
1-step
Audience activation
Ad formats

Ads that fit your app

Rewarded leads the way for tools and logged-in products, backed by every major web format — so you monetize in ways that feel natural inside your app.

Rewarded

Opt-in placements users choose to engage with in exchange for features, exports, or credits.

Explore rewarded ads
Beyond the auction

More ways the platform grows revenue

Direct & brand sales

Brand Deal Hunters — our ad sales teams secure exclusive brand campaigns. Run any directly sold campaigns inside Ezoic and keep 100% of the revenue, with delivery measured accurately for advertisers.

Supply-Path Optimization

Connect demand through the most direct, efficient supply path so more of every ad dollar reaches you.

Keep the ad experience clean

Automatic detection

Problematic and competitor ads are automatically flagged before your users see them.

Ad quality control

Ad review gives you full visibility and control over which ads your users see.

Full transparency

Audit the complete user ad journey to address feedback and support inquiries.

The platform

Explore the platform

The products that work together to monetize your app — plus the identity layer that makes every impression pay more.

Set up once, earn from day one

You don't need to be the biggest app on the web to earn like one — and setup is easier than you think.

1

Lightweight integration

A JS snippet or drop-in SDKs for React, Vue, and Angular — SPA-aware, easy to test, and built to keep your app fast.

2

Streamlined setup

Works with any website or web app — connect yours in a few clicks.

3

Simplified QA

Preview placements and test every format before you go live.

Questions, answered

Yes. Ezoic monetizes websites and web apps across all major categories — including online tools, utilities, and logged-in products. Custom integrations and expert support handle app-specific surfaces and workflows.

Turn usage into revenue

Connect your web app and let Ezoic monetize every session — with rewarded ads built around what your users came to do.