Multivariate Website Testing

Layout Tester

Automatically perform multivariate layout testing on websites. Ezoic will learn which layouts perform the best with different user segments and deliver tailored experiences to every website visitor based on their behavior. This means better user experiences and more revenue.

Multivariate Website Testing

Layout Tester

Automatically perform multivariate layout testing on websites. Ezoic will learn which layouts perform the best with different user segments and deliver tailored experiences to every website visitor based on their behavior. This means better user experiences and more revenue.

increase website speed
Mobile-friendly made easy

Mobile-Friendly Layouts

All layouts are fast and mobile friendly. Layout Tester optimizes mobile and tablet devices—increasing revenue and improving user experiences in just about every way you can imagine. It’s common for the mobile version of a website to get neglected; despite the rise of mobile visitors. Ezoic allows publishers to perform layout testing only on mobile devices to start with. Often, this is where publishers can see the fastest and most dramatic impact.

%

more pageviews

more earned from ads

%

more time spent

%

drop in bounce rate

SOPHISTICATED TESTING, SIMPLE SETUP

Intelligent Layout Testing

Layout Tester works with all content management systems (WordPress, Joomla, etc.), hosting providers, programming languages, and site structures. Hosting stays the same and you can update your content the same way as always. Ezoic is a smart layer that sits on top of your existing infrastructure that helps you improve your site’s performance by performing intelligent layout testing automatically. No technical expertise necessary.

Proving the impact 

Layout Tester Case Study

Other than content, layout testing on your website can be the single most important factor in user experience, traffic, and revenue. Check out our Case Study on Layout Tester.

Advanced reporting on experiments 

You Control all Testing

Layout Tester puts the power of machine learning in your hands. You control the experiments, including how much Ezoic traffic you send to Layout Tester. Ezoic tests layouts and leverages billions of data points to ensure that visitors are positively impacted by the experiences. Get complete visibility into how each layout is performing on your site—including pageviews per visit, time on site, bounce rate and revenue per thousands visits.

 

    Layout Tester Frequently Asked Questions 

    how does layout tester work?

    The short, simple and sweet answer is, Ezoic sits between your current host and your users, allowing our system to show all the existing content in new layouts. Learn more about how Layout Tester works.

    Will My Site Earn More Revenue Using layout tester?

    Yes. Layout testing has been proven to provide an even greater impact on ad revenue than the ad demand or ad partners themselves! Ads have a dramatic impact on readers and on other ads. Sometimes ads will dilute the value of other ads. Other times, readers may be annoyed by an ad and choose to leave your site. In both instances, Ezoic will learn how to adapt so that your website can earn more revenue.

    How much control do I have over the layouts?

    You will remain in complete control. If you ever want to pause or stop testing, you can turn it off in the Dashboard.

    You will be able to preview all layout options and disable any that you may not like. However, we don’t recommend disabling layouts because Ezoic will automatically eliminate anything that does not objectively work for you and your users. Here are some things to keep in mind when going live with Ad Tester.

    Sign-up and get started.

    No commitment, No contracts.

    The best way to see the impact is to try Layout Tester. Select what layout you would like to test from an extensive library. Ezoic will test your existing site content with these layouts, measure how they perform, and show the best layouts to each user based upon a number of factors.