How to Fix Invalid Traffic Sources for Your Website

In this episode, Whitney reviews how to fix invalid traffic sources that Google may penalize for ad serving. Invalid traffic is detrimental to your site’s ability to monetize. This is especially important for models involving Google Ad products, like AdSense and AdX, and affiliate networks like Amazon. If invalid traffic is not fixed, publishers could lose the ability to monetize with ad partners, networks, and products for extended periods of time, Sometimes, Google will tell you that you have invalid traffic but can’t tell you where it is coming from. Rather than retroactively trying to take care of invalid traffic, it is best to get ahead of it and prevent it from happening in the first place. Since websites that are being flagged for invalid traffic have AdSense / Google ad tags on the page, Google can see the user agent and also read any data that JavaScript could request when embedded in the page. There are three major cause of unintentional invalid traffic 1) Buying expired domains or redirecting old sites to a new one 2) Being an easy hacking target 3) Sharing content and “link-building” To read about invalid traffic and proper link-building, check out our blog: https://www.ezoic.com/fix-invalid-traffic-sources-google-penalize/ https://www.ezoic.com/5-proven-ways-websites-can-get-attention-links-and-traffic/ Blog: https://www.ezoic.com/blog Twitter: https://www.twitter.com/ezoic LinkedIn: https://www.linkedin.com/company/ezoic-inc