Website Testing: Not just for Ecommerce sites

Website Testing: Not just for Ecommerce sites

Testing – Not just for ecommerce websites Ecommerce sites are pros at testing their website’s layout. Take Amazon, for example. Their site looks different than it did a couple of years ago, especially on mobile and tablet. Does it look better now? That’s a personal...

Digital Democracy or Design Dictatorship?

Opinion polls are an essential tool in policy determination, workers’ councils and 360 degree assessments steer working practices and focus groups inform design and function. But often the voice of the masses is counter-intuitive to current industry opinion. One...

The ‘site refresh’ vs Continuous Testing

For those publishers who have been publishing content for more than a few years, there is an assumption that every few years you’ll need to do a ‘site refresh’ to update the look of the site and ‘keep it current’. You might even think...

Happy New Year – Be Brave in 2014 (try new things)

It’s been a whilst since we posted here, so just a few words about progress at Ezoic, before the main blog piece, which was first written for Website Magazine. Working in beta means learning a lot and listening to feedback.  We’ve done a lot of that this...