Types of Advertising & Digital Ad Types

Types of Advertising & Digital Ad Types

Types of Advertising & Ad Types (… and why you should test them) We are often bombarded with questions from publishers.  The most common questions are ‘what is the ‘ideal’ ad setup for my site?’ And ‘where should I put ad...

Ad Networks Who Bid in Google Ad Exchange (AdX)

Networks who bid in Google Ad Exchange (AdX) We get asked this a lot.  Who gets to bid in Google Ad Exchange?  Is it all just advertisers? Do ad networks get their ad inventory in Ad Exchanges?  How about other ad exchanges like Open X? Do ad networks buy ads there...