How Popular WordPress Themes and Plugins Impact Core Web Vitals

wordpress core web vitals

WordPress themes and plugins impact Core Web Vitals

Ever wonder how much a WordPress theme, plugin, or script in your header impacts Core Web Vitals? What if you have ads or speed optimizations that make it even more difficult to see through the noise?

This was a topic I wanted to bring some transparency to. Google’s Core Web Vitals being a major area of focus for websites concerned about the impact of site speed on their Google Search rankings, I thought it would be helpful to share some examples, data, and knowledge on how WordPress themes and plugins affect overall Core Web Vitals in the wild (when visitors are browsing your website).


Are there fast or slow WordPress themes?

By Tyler Bishop

Tyler is an award-winning digital marketer, founder of Pubtelligence, CMO of Ezoic, SEO speaker, successful start-up founder, and well-known publishing industry personality.

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