CPM vs Per User Revenue

by | May 24, 2016

Ezoic is a data-driven company. Nearly every single decision we make is baked up with mountains of data. That’s why the debate of CPM vs per user revenue is dear to our heart.  It’s a classic fact vs fiction, David (Publishers) vs Goliath (Ad Companies)...

Ad Testing & Optimization

by | May 20, 2016

Ad Testing & Optimization Why is ad testing important? There are two primary goals for ad testing. The first, and most obvious, is to increase the amount of money you make from your website. The second, and often forgotten, is ensure that your ads aren’t...

Ezoic Affiliate Terms

by | May 20, 2016

FOREWORD Our affiliates are very important to us. That being said, it’s also important that we protect Ezoic and our partnership with Google. We ask you that you do your best in not abusing the Ezoic Affiliate Program and jeopardizing our reputation online. We have...