Will Ads.txt Help Or Hurt Website Ad Earnings?

Will Ads.txt Help Or Hurt Website Ad Earnings?

Will Ads.txt Help Or Hurt Website Ad Earnings? Ads.txt is an increasingly popular file that publishers are adding to their websites. It is a means of preventing domain-spoofing and eliminating ad inventory fraud across the online ad ecosystem. Adding an Ads.txt file...
Why Do Ad Rates Drop In July? (CPMs)

Why Do Ad Rates Drop In July? (CPMs)

Why do ad rates drop in July? (CPMs) Ever wonder why publisher ad earnings tend to see a dip in July (or even the start of October)? This is primarily because advertisers end their quarterly budgets in the month prior. That means ad campaigns end and some of the...