by Ron Stefanski | Aug 31, 2020 |
Since its inception, YouTube has grown to become the biggest video sharing platform in the world. It’s also the second largest search engine with over 2 billion monthly users turning to the platform for business, education, and entertainment. According to a...
by Allen Longstreet | Jul 8, 2020 |
Ever since the Coronavirus pandemic negatively affected ad rates, many publishers have worked hard to keep growing their websites and weather the storm. Ad rates have since improved. They are actually at a higher level currently than they were at the same time last...
by Allen Longstreet | May 12, 2020 |
Some publishers have recently asked in online communities how to fix a “valid with warning” notice in Google Search Console. The warning is labeled “Data-vocabulary.org schema deprecated.” But what does this mean? The warning appears in the...
by Allen Longstreet | Apr 24, 2020 |
Video content isn’t going away any time soon. Data shows that the average person watches 6.8 hours of video content online per week, up 59% from 2016. But with video platforms like YouTube constantly raising the bar for monetization requirements, and shifting...
by Allen Longstreet | Apr 17, 2020 |
Publishers who produce video content are probably most familiar with using a third-party video hosting platform like YouTube, Vimeo, or Wistia. These platforms offer ease of use and the ability to embed videos in their written content. But there’s a downside to...
by Allen Longstreet | Jan 27, 2020 |
It’s known in digital publishing that certain categories of websites are more valuable to advertisers. This is why serial site builders will build out sites in certain niches that pay higher ad rates. Both veteran publishers and those new in the space may...