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Author: John Cole

John is the Chief Customer Officer of Ezoic. John was a founding Director of Media Run Group – which founded several online businesses in the mid 2000s (Media Run Search, Media Run Ad Network, and Blowfish Digital Ad Agency). Following the acquisition of Media Run Ad Network by Adknowledge Inc in Oct 2007, John managed the Adknowledge Social Games division in Europe prior to becoming a Director of Ezoic.

Ad Viewability: What Is It And Does It Really Matter?

What is Ad Viewability
Published July 17, 2020By John Cole

How Google AdSense Policy Is Actually Enforced

google adsense policy
Published November 9, 2016By John Cole

Interstitial Ads, Can You Still Use Them?

interstitial ads
Published September 8, 2016By John Cole

Hold On Tight, Here Comes Summer

Published June 29, 2016By John Cole

Header Bidding: Yield Management vs. Ad Latency

header bidding, earn more from ads, increase ad revenue
Published March 14, 2016By John Cole

Google Discontinues Adsense Certified Partner Program

google certified publishing partner
Published January 7, 2016By John Cole

Online Christmas

Published December 24, 2015By John Cole

How to measure ad viewability

How to measure ad viewability
Published December 22, 2015By John Cole

AdSense vs Google Ad Exchange

AdSense vs Google Ad Exchange
Published November 3, 2015By John Cole

How to get a new iPhone 6 – a partner’s guide

Published September 3, 2014By John Cole

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