Big Data Analytics

Apply Intelligent Insights To Your Website

Improve SEO, understand the value of content, see which writers are impacting the bottom line the most, and get insights into how audiences engage with content.

Big Data Analytics

Apply Intelligent Insights To Your Website

Improve SEO, understand the value of content, see which writers are impacting the bottom line the most, and get insights into how audiences engage with content.

Data Is Only Useful If It has Context

Tie Revenue To Everything

See how everything from infrastructure to audiences is impacting the bottom line.

Objectively Evaluate SEO & Engagement

Actually see how changes, content, and investments impact rankings and audience behavior.

Objectively Evaluate SEO & Engagement

Actually see how changes, content, and investments impact rankings and audience behavior.

Tie Revenue To Everything

See how everything from infrastructure to audiences is impacting the bottom line.

Drive Higher Revenue, Perform Better SEO, & Apply Insights

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Calculate the Value of SEO

See how SEO objectively impacts revenue.

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Analyze Writer Performance

View engagement and revenue by writer.

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Tie Revenue to Everything

Revenue for word counts, categories, & more. 

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Transparent Ad Reporting

Greater visibility of ad performance.

Drive Higher Revenue, Perform Better SEO, & Apply Insights

Calculate the Value of SEO

See how SEO efforts objectively impact revenue

how does SEO impact revenue
Analyze Writer Performance

View engagement and revenue by writer

Tie Revenue to Everything

Revenue for word counts, categories, & more.

Transparent Ad Reporting

Greater visibility of ad performance.

Key Big Data Features

A Granular Look At Website Revenue

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Real-Time Revenue Reporting

See a real-time view of revenue as visitors land on the website.

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Revenue By Writer, Category, & Word Count

See which writers, topics, and article lengths are contributing the most revenue.

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See how frameworks impact earnings

Is AMP worth it? Are PWAs impacting mobile revenue as predicted? See which frameworks provide the best ROI.

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Learn what traffic is worth targeting

Are organic visitors worth twice what visitors from Facebook are? See which countries and traffic sources drive higher earnings.

Evaluate The ROI of SEO, Content Strategy, and More

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Connect To Google Ranking Data

See how CTR changes in search results or updates to existing articles impact revenue earned from those queries.

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Discover What Audiences Really Like

Find out if audiences appreciate investments in new formats, a faster site, or changes in layouts.

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Be Inspired By New Insights

Understand how deep visitors scroll on articles and learn where they have the worst experiences.

“Before using this report in Big Data Analytics, many of my articles were quite brief and arguably a bit thin. They were great for providing a quick answer to a straightforward question, but there was definitely the potential to add more value for users with additional information and more detailed content. Big Data Analytics helped me to see that and has taught me to take a more user-focused approach.”

Adam Jones

TheGoldfishTank.com

“This year, I quadrupled my overall revenue thanks to the data I got from Big Data Analytics and the helpful articles from Ezoic’s blog. I’m writing this to thank everyone behind Ezoic for helping me achieve my target income, despite the odds stacked against me as a publisher living in a developing country.”

Luisito Batongbakal

FilipiKnow.net

Leveraging Big Data Analytics

3 Publishers’ Unique Use of Reports

In this case study, see how three publishers using Ezoic’s Big Data Analytics use deep data insights and customized reports to increase revenue, grow traffic, understand visitor behavior, optimize SEO, write better content, track writers’ performances, drive content engagement, and much more. 

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Visitors engaging with 50-100% of content

TheGoldfishTank.com

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Increase in Revenue in Under 1 Year

FilipiKnow.net

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Earnings Increase for Site's Top Writer

WrestlingRumor.net

%

Visitors engaging with 50-100% of content

TheGoldfishTank.com

%

Increase in Revenue in Under 1 Year

FilipiKnow.net

%

Earnings Increase for Site's Top Writer

WrestlingRumor.net

Common Questions 

Do you have to be using Ezoic monetization features to see all revenue metrics?

While we are working to make Ezoic’s Big Data Analytics robust revenue reporting features available to sites that aren’t using any of Ezoic’s monetization features, currently the revenue reporting is only accurate when a site is leveraging Ezoic for serving ads on their site.

However, Ezoic can report all mediated revenue in Big Data Analytics, meaning any linked networks (like AdSense, Ad Manager,  or Header Bidders) will show and be reported inside Big Data Analytics.

What is the pricing model for Ad Tester and Ezoic Monetization?

No payment method or commitment is needed to begin using all Ezoic features, including Ad Tester.

Ad Tester comes with a 30-day free trial. After 30 days, Ezoic offers two models for pricing.

  1. Ad funded. The most popular selection is to continue using Ad Tester at no cost. Ezoic will simply keep the revenue from a small ad on the page to pay for the use of the service. 
  2. Subscription. Publishers can also choose to pay a monthly subscription at the end of each month that totals 10% of the total revenue earned using Ezoic.

At the end of 30 days, unless the subscription model is selected, Ezoic will automatically opt publishers into the no-cost, ad-funded model.

Ezoic never requires a contract and publishers can integrate, join, use, and leave the platform whenever they like.

 

Does This replace Google analytics?

No, it doesn’t have to, although many of our publishers elect to use Google Analytics.

Big Data Analytics is simply better designed for publishers.

  • The data is objectively more accurate (see here)
  • You can see non-Google ad revenue reported
  • You can tie revenue and engagement to Search Console and other data that you can’t find or gain insights into via Google Analytics

That said, most publishers simply will use both for different reasons.

How to start

Setup is easy, secure, and requires no technical experience.

1. Create an Account

No credit card, no contract. Always starts with 30 days free.
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2. Integrate with Ezoic

Three integration options & real humans available 24/7 to help.

3. Configure Features

This is where you get to play with settings & Ezoic’s advanced testing.