Google Algorithm Change – Adwords

Google Algorithm Change – Adwords

How the latest AdWords change affects Organic Traffic On February 22nd and 23rd, Google rolled out a change to the way that Adwords ads are displayed on search results.  As a publisher, you might not think that this affects you since it’s a paid search update, but...
Will Blocking Ad Categories Effect AdSense Revenue?

Will Blocking Ad Categories Effect AdSense Revenue?

How Blocking Ad Categories Effects AdSense Revenue Retargeting technology has made online advertising extremely efficient. These days, most internet users will be shown ads that are relevant to their lifestyle and interests.  Yet, every once in a while, a user might...
How Ad Sizes Affect AdSense Earnings

How Ad Sizes Affect AdSense Earnings

AdSense Ad Sizes & AdSense Ad Units Affect Google AdSense Earnings If you have been working with ads on your website for some time, it shouldn’t come as a surprise that the ad sizes you choose to display on your site can have a dramatic impact on AdSense...
How Ad Viewability Works

How Ad Viewability Works

AdSense allows you to track the ad viewability of impressions served on your site. Why is it important to monitor Active View- and is it the whole story? It’s increasingly important to not only know how many impressions are served on your site, but also how many...